The Metaverse Vision and Problem
Page 3
Lack Of Compelling Content In Metaverse
When you think about the current offerings of the metaverse, what are you thinking of? Is it something along the lines of ‘nothing much’?
You see, Web 2.0 and social media spread very quickly around the world because of its ubiquitous availability of user generated contents. In fact, without these massive throngs of users going online, the e-commerce industry would certainly never have boomed.
Social media became hugely successful because there is a humongous variety of contents that appeal to users worldwide. This exponential growth is fueled by our basic human needs to be curious and social.
Social media contents can also easily generated because even the least tech-savvy user can easily create photos and videos with a smartphone camera. Even editing contents is a breeze with various user-friendly tools like Canva and we even have AI to help us these days.
Creating Metaverse Contents Is Much More Complex
In the metaverse realm, 3D graphics play a prominent role and creating such content comes with a high learning curve. Even the technology behind 3D scanners is far from being accurate. As a result, it is thus not realistic to expect many people to learn how to create 3D graphics.
As of this moment, much of the current content around the metaverse are mainly geared towards gaming and entertainment. This narrow focus also fails to attract a broader audience interested in other uses. e.g. education, professional collaborations, e-commerce, etc.
Therefore, it is rather idealistic to build the metaverse with a label as the next evolution of the Internet. It is just not realistic to expect huge volumes of content creators to come onto the metaverse on the scale of what we have around social media platforms.
As such, the metaverse must serve another purpose that is different from what current social media platforms are offering. Let’s explore this notion on the next page…
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